Basic Information
ECR Institution of Management Studies is committed to providing world-class education that integrates business, technology, and industry-specific knowledge. With a focus on experiential learning, industry collaboration, and practical skill development, ECR offers a range of undergraduate programs that prepare students for high-demand careers in emerging fields.
By combining core disciplines like Business Administration (BBA with specialized professional tracks, ECR ensures that students gain the technical expertise, strategic thinking, and problem-solving skills necessary to thrive in today’s competitive global market.
The institution provides state-of-the-art infrastructure, expert faculty, hands-on training, industry internships, and career guidance, enabling students to develop a strong foundation for success in their chosen field.
BBA+ Artificial Intelligence
- Degree
- Bachelor of Business Administration + Artificial Intelligence
- Department
- Management
- Course type
- UG
- Duration
- 3 years
- Type
- Full-time
Course Description
The BBA + Artificial Intelligence program is a specialized undergraduate course that integrates core business, computer applications, or commerce education with the cutting-edge field of Artificial Intelligence (AI). This unique program is designed to equip students with technical expertise in AI while enhancing their business, computing, or financial management skills.
Throughout the course, students gain in-depth knowledge of AI concepts, machine learning, data science, and automation, which are crucial for modern industries. The curriculum blends theoretical learning with practical exposure through industry projects, case studies, and internships, ensuring that students acquire hands-on experience in AI applications across various domains.
By combining AI with business administration, computer applications, and commerce, this program prepares graduates for diverse career opportunities in AI-driven industries, finance, IT, marketing, and operations.
Features
- Ideal for students aspiring to work in AI-driven business, IT, and finance sectors
- Provides expertise in machine learning, automation, and AI applications
- Offers industry-oriented training with a focus on experimental learning
- Prepares students for future studies like AI specialization, MBA, MCA, or professional certifications
- Hands-on experience through industry visits, live projects, and AI-based research
- Placement support in top tech, business, and finance companies
Eligibility
- Higher Secondary Certificate (10+2) qualification in any stream from a recognized Board.
JOB OPPORTUNITIES AFTER DEGREE WITH Aviation & Hospitality Management
- AI Specialist
- AI/ML Engineer
- Data Scientist
- Business Analyst
- Financial Analyst (AI-based solutions)
- IT Consultant
- Digital Marketing Analyst (AI-driven strategies)
- AI-powered Customer Support Specialist
- Software Developer (AI applications)
- E-commerce & AI Integration Manager
COURSE CURRICULUM
Year
Year 1: Certificate Level
- 📌 Introduction to Artificial Intelligence
- 📌 Introduction to Artificial Intelligence
- 📌 Data Structures and Algorithms
- 📌 Business & AI Ethics
Year
Year 2: Diploma Level
- 📌 AI Applications in Business and Finance
- 📌 Deep Learning & Neural Networks
- 📌 Deep Learning & Neural Networks
- 📌 Cloud Computing & AI
Year
Year 3: Advanced Diploma Level
- 📌 AI-driven Business Strategies
- 📌 Robotics Process Automation (RPA)
- 📌 AI for Marketing and Sales Optimization
- 📌 Capstone Project & Industry Internship
